Stories Sell

Written By Mike Goss

I won a large sale. Every one of my competitors was larger. Some of them sold the same product I offered, but at a sizable discount. Yet I still won the deal. 

When I asked why, my new customer said it was the stories I told. My stories were about my customer's bright future as we implemented the software I was offering. 

I didn't win the sale because of the software product. I didn't win the sale because of the pricing. I won the sale because of my stories. My stories touched the emotions of the customer. That's how I stood out, and that's why I won the sale.

To learn my story-building process, take my free video course.

Click Here to sign up.

 

 

Mike Goss

I'm Mike Goss, PMP, DTM, Certified Coach. I help sales professionals, project managers business owners achieve more.

Project managers use my PMP Boot Camps to prepare for their PMP or CAPM certification exam. Their new certification opens doors for income and career advancement.

Sales professionals use my Sales Storytelling training to close more sales by touching the hearts of more buyers, and motivating them to buy.

Sales managers and business owners use my Sales Project Management training to turn their sales goal into a project goal. We use the principles of project management to achieve greater sales, greater margins and more referrals.

Author: I wrote "Breaking Through Walls," a business novel about overcoming obstacles.

Speaker: I present keynote speeches and educational sessions on Leadership, Communication, Problem-Solving and Project Management. Clients include the Oregon Department of Public Safety, the Oregon State Sheriffs Association, the Trauma Intervention Program and the Portland Chapter of the Project Management Institute.

https://www.gossconsulting.com
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